Pure Collection

pure1 pure2 pure3

You would think I’d be safe from the shopping bug while reading the Sunday NYTimes, considering it’s purely an intellectual pursuit, and you’d be right…until it comes to T Magazine or the small clothing catalogues they sometimes include, folded in with the rest of the sections. This weekend’s catalogue insert introduced me to Pure Collection, a UK clothing company specializing in cashmere tops and sweaters and even dresses. How did I live before without a cashmere boyfriend sweater? A raw silk dress? Aren’t these photos from their lookbook just stunning? They feel like Grown Up Clothes. I’m holding off on buying everything (heather gray cashmere, why are you so pretty?) because I have yet to go a month without spending money, per my 26 in 26. But you are under no such restrictions! Shop! Shop away! And if you shop through Ebates, you’ll get an extra 5% cash back!

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September 3, 2013 / fashion / vanity / LEAVE A COMMENT / 7


  • I’ve been getting their catalogs for awhile now, and I agree. A really nice line. I love the simplicity of it. I’m not spending money either. We can keep each other company.

  • Haha these are totally grown up clothes! I love the timeless feel of these pieces!

  • no money here right now but if i had some i’d seriously consider that blue dress and i need a new cashmere sweater and i think grey sounds like a good color for one (i’ve never had a grey one before). but, sigh, it will have to wait for a bit. i think i am going to go torture myself now though and click on some links :) xoxo

  • You know, I think I could get over the whole not liking sweater thing if I had a few of these babies in my closet. Leave it to the Brits to do it right!

  • I had to do a double take as I totally thought that was you in the bottom left photo! x

  • PS see you next month!!